How to Attract and Retain Gen Z Employees

Posted by Deanna Hoffman on Mar 30, 2020 10:30:50 AM
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Generation Z (Gen Z), born between 1995 - 2012, refers to the world’s youngest group of consumers following millennials.

For recruiters and human resources departments, it’s essential to get to know what makes Gen Z'ers tick, what excites them about their career, and how to connect with them as they are soon to be the largest incoming population to the workforce.

HR Pros: Get Ready for the Next Phase of the Workforce

We surveyed a group of 30 college-aged Gen Z’ers to get to know their process when applying to jobs, what they’re looking for in a business and office space, what they hope to find in a potential manager, and more.

  • More than half are willing to apply to a job when they don't fit all listed requirements.
  • They value growth and goals over a high salary.
  • Over half self-identify as extroverts and leaders.

Learn more by downloading our free guide below! 

Topics: Brand Strategy, Promotional Products, Brand Loyalty, Gen Z, Company Merchandise, Brand Extension, Employee Satisfaction, Insights, Branded Merchandise