The luxury real estate business is exciting, fast paced and competitive. It is important to stand out in this lucrative business in order to attract your top clients. If you want to take your luxury real estate business to the next level but are not sure how, the answer is branding.
Do you have a logo? Do you have a personalized business cards? Making sure that your business stands apart from the rest visually is now an essential component to the real estate industry. Your potential clients want to know that you are on top of trends, not only with houses, but with your personal brand. An outdated brand personality will send clients the wrong message.
Still new to the branding game? learn more here.
We worked with Jennifer Egbert, an award-winning, luxury residential agent that specializes in the Boulder, Colorado market. Her team provides enthusiasm, forward-thinking ideas, and brings only the best to the modern luxury real estate community. In order to successfully position the Jennifer Egbert brand as the high-quality, modern brand that it is, we refined the typography in the existing logo while still maintaining its existing simplicity.
Here is some of the work we produced for her.
If you are considering an upgraded visual identity system for your real estate business, we can help!