Custom Merch Work: Ankrolab Brewing Company

Posted by Melissa Kovach on Aug 21, 2019 11:37:00 AM
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Florida’s Bayshore Arts District welcomed a brand new 6,000-square-foot craft brewing facility under the moniker, Ankrolab Brewing Company, this past May.

One of the latest craft breweries to join the $28 billion market alongside nearly 8,000 operating craft breweries, Ankrolab was looking for custom merchandise that gets the attention of their target audience as well as a way to stand out from the crowd.

We partnered with the brewery to produce a custom headwear and apparel collection based on a deconstructed version of their hexagonal logo to help bring their brand to life in a unique and memorable way.

Ankrolab Brewing Company leverages Anthem Branding's custom merchandise capabilities

Custom screen printed t-shirt for Ankrolab Brewing Company by Anthem Branding (picture taken from the Ankrolab Brewing company public Instagram profile
Custom 7-panel snapback hat for Ankrolab Brewing Company by Anthem Branding
Underbrim detail of the Ankrolab Brewing Company custom headwear by Anthem Branding

Sold in the brewery’s tap room, the family-run facility kicked-off the custom headwear collection with a trendy 7-panel snapback hat that dons a bright sublimated underbrim with that deconstructed repeated logo design pattern.

Looking to foster a different craft beer experience, Ankrolab is taking a techy angle by offering a cooler experience than others in the area by having an outdoor German-style beer garden, rotating food trucks, trivia, live music, and events such as 80s themed yoga.



With custom headwear and apparel aligned to the brewery’s ethos, customers and fans can bring those experiences back home with them, keeping those memories alive and well.

Related: 5 Craft Brewery Fall Merchandising Trends

Topics: Custom Merchandise, Craft Breweries, Custom Headwear, Company Merchandise, Logo, Brand Identity, Brand Design, Creative Concepts, Brand Recognition, Client Highlight, Merch Highlight, Branded Merchandise